Website Redesign & Optimization
Turn Your Outdated Website Into a Growth-Driving Asset
Your website may be live, but if it’s slow, hard to use, or off-brand, it’s holding you back. A redesign doesn’t just update the look — it transforms your site into a powerful marketing tool that attracts visitors, builds trust, and converts customers.
Why Redesign?
Your site looks outdated compared to competitors.
Pages load slowly and frustrate visitors.
It isn’t mobile-friendly or SEO-optimized.
Customers struggle to find what they need.
You’re not getting the leads or sales you should.
If any of these sound familiar, it’s time to refresh your digital presence.
What You Get With a Website Redesign & Optimization
We don’t just change colors and fonts. We take a holistic approach to align your site with your business goals:
Modern, On-Brand Design – Clean visuals that reflect your identity and inspire confidence.
Conversion-Focused Layouts – User journeys designed to turn visitors into leads and sales.
SEO Optimization – Structured content, keywords, and technical SEO baked in.
Mobile-First Performance – Fast, responsive, and reliable on every device.
Enhanced User Experience – Easy navigation, clear calls to action, and intuitive flow.
Analytics Setup – Track what’s working and continuously improve.
How It Works
Step 1: Discovery & Audit
We evaluate your current website’s design, performance, and SEO. Then, we align on your business goals to set a clear roadmap.
Step 2: Strategy & Redesign
We redesign the look and structure of your site, focusing on user experience, messaging, and technical optimization. You’ll preview wireframes and mockups before we move forward.
Step 3: Optimization & Relaunch
We rebuild and optimize your site for speed, SEO, and mobile. After testing and fine-tuning, we relaunch with everything in place to start driving results immediately.
Case Studies
Pete created a sophisticated, visually stunning website that perfectly showcases our work while being simple enough for my team to maintain ourselves. He not only designed the site but also taught me how to navigate and edit it, making updates quick and effortless. His responsiveness and willingness to troubleshoot whenever I have a question has been invaluable. I highly recommend him to anyone looking for a professional, user-friendly website with outstanding support.
Melanie Kregel, Owner – Metamorphosis Dance Academy
Working with Pete on our Rotary Club’s website has been a great experience. He brought the site to life with a clean, modern design that reflects our club’s identity and values. Pete took the time to research Rotary branding guidelines and best practices to ensure everything was both functional and on-brand. He’s responsive to updates when needed and clearly takes pride in delivering high-quality work. I’d gladly recommend him to anyone looking for a thoughtful and capable web designer.
Barbara Najera, Past Public Relations Chair – Rotary Club of Pflugerville
FAQ
If your website looks outdated, loads slowly, or isn’t generating leads, a redesign will likely deliver a strong return on investment.
We take extra care to preserve — and improve — your search rankings during a redesign by using SEO best practices and proper redirects.
Yes. Whether it’s a full overhaul or targeted optimization (like homepage and key landing pages), we tailor the project to your needs.
Most redesigns take 4–6 weeks, depending on size and complexity.
Ready to turn your website into a growth engine?
Let’s transform your site into a modern, optimized, and customer-focused experience that drives real results.